Why Non-Profits Should Pay Attention to Twitter (and other social media platforms)

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I just read Beth Kanter's blog entry recapping her bithday Twitter campaign to raise money to send Cambodian youth to school.If you don't know, Beth recently raised over $5,000 through Twitter in only 5 days.

Are the non-profits out there listening yet?

This campaign underlines what an active, engaged community can do for you and your cause. I highly recommend reading the post. Keep in mind that this is not an overnight success (Beth did the same thing last year), but rather the fruits of a lot of hard work, sharing and engaging on Beths part.



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